Asking “who” before “how”: understanding your audience for effective science communication

By Tiffany Chiu, guest editor Do you ever feel like your communication efforts fall on deaf ears? You are not alone. Most scientists want to share their research to make a difference in society. But many struggle to put that desire into practice. They share information that they believe is important, rather than understanding and […]

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Artificial intelligence’s influence on science communication and public engagement

By Jagpreet Kaur Maker, Borealis Blog editor Science communication plays a pivotal role in bridging the gap between scientific advancements and the public. In recent years, the integration of artificial intelligence (AI) into research, education, and communication activities has revolutionized various aspects of society, including science communication. In Canada, a nation known for its rich […]

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Tarryn Bourhill, Communication, Education & Outreach editor

Hi, I’m Tarryn. I am a molecular biologist by day and a science communicator by night. I have always been interested in using viruses to treat disease. This is counter-intuitive for most people because everyone thinks of viruses as the bad guys that make us sick. For me, I love the idea that they can […]

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