By Aygun Ibrahimova, guest editor Picture yourself on a quest: You must drive to an unfamiliar destination that is hundreds of miles away. If you have a rough idea of where the location is, you could start driving and hope that you find your destination. But it is more likely that you will open Google […]
Communication, Education, and Outreach
Sparking Action – The Hidden Power of Outrage
By Ann Yang, guest editor We have been raised to see rage as something negative. We were punished for our tantrums, forced to endure “time outs” in our rooms until we were calm and collected. But is rage truly a bad thing? Can we tap into the untold power of rage to create positive change? […]
Asking “who” before “how”: understanding your audience for effective science communication
By Tiffany Chiu, guest editor Do you ever feel like your communication efforts fall on deaf ears? You are not alone. Most scientists want to share their research to make a difference in society. But many struggle to put that desire into practice. They share information that they believe is important, rather than understanding and […]
Artificial intelligence’s influence on science communication and public engagement
By Jagpreet Kaur Maker, Borealis Blog editor Science communication plays a pivotal role in bridging the gap between scientific advancements and the public. In recent years, the integration of artificial intelligence (AI) into research, education, and communication activities has revolutionized various aspects of society, including science communication. In Canada, a nation known for its rich […]
Op-Ed: What the fitness and health media forget to talk about
By Cristina Sanza, guest contributor “Should I do more cardio or weights?” “Are dumbbells or machines better?” “How long do I need to exercise to see results?” Questions like these are all too common when you work in fitness. If you look to the media for answers, you’ll find them: a new study compares weights […]